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American Grown, Globally Loved: The SUPIMA® Advantage

Celebrating the King of Cottons At Caratage, we take pride in the materials we choose for our garments, and SUPIMA® Cotton is undoubtedly a crown jewel among them. Known for...

Celebrating the King of Cottons

At Caratage, we take pride in the materials we choose for our garments, and SUPIMA® Cotton is undoubtedly a crown jewel among them. Known for its rare and luxurious qualities, SUPIMA® represents less than 1% of cotton grown worldwide, making it not just exclusive but superior. This blog post delves into what makes SUPIMA® Cotton a global favorite and a staple in luxury fashion.

The SUPIMA® Difference

SUPIMA® Cotton is grown under the sunny skies of the American Southwest, where optimal growing conditions allow it to develop its long-staple fibers. These extra-long fibers contribute to the fabric’s notable strength, incredible softness, and brilliant color retention. When you choose a garment made from SUPIMA®, you're not just wearing a piece of clothing; you're wearing a piece designed to look and feel great, wash after wash.

Strength and Durability

One of the most remarkable qualities of SUPIMA® Cotton is its durability. Thanks to its long fiber length, it produces smoother, cleaner yarns that are resistant to pilling and wear. This means that garments made from SUPIMA® retain their form and texture over time, offering you a product that not only lasts longer but also stays beautiful.

Unmatched Softness

SUPIMA® is synonymous with softness. Its fibers, finer and longer than regular cotton, create a silk-like touch that is gentle on the skin, making it perfect for direct-skin contact garments like t-shirts, underwear, and bed linens. This extraordinary softness is what distinguishes SUPIMA® from other types of cotton and makes it a preferred choice for those who prioritize comfort in their wardrobe.

Vibrant Colors That Last

The length of SUPIMA® fibers allows for deeper penetration of dyes, resulting in more vibrant and lasting colors. Whether it’s a bold red or a deep blue, the colors in SUPIMA® cotton fabrics are designed to resist fading even after multiple washes, ensuring that the garments look as good as new for years to come.

A Sustainable Choice

Choosing SUPIMA® not only means opting for quality but also for sustainability. Grown with advanced, sustainable farming practices, SUPIMA® Cotton supports a healthier environment. Its cultivation requires less water and pesticides, making it a smarter and more eco-friendly choice.

The Global Appeal

While American-grown, SUPIMA® Cotton has fans all over the world. From European luxury brands to Asian markets, its universal qualities of strength, softness, and color retention make it a sought-after material for high-end fashion globally.

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